Wednesday, 24 October 2012

Search Engine Marketing



SEM stands for “search engine marketing.” It is the process of gaining traffic from or visibility on search engines. The phrase is also sometimes shortened to search marketing.Search Engine Optimization is a full-service process that encompasses everything from an initial consultation to keyword generation, copywriting, website redevelopment, creating incoming links, submitting and finally, reporting on service results. Let our professional staff of copywriters, optimization engineers and link developers help your website climb to the top of the search engines. SEM is often used to describe acts associated with researching, submitting and positioning a Web site within search engines to achieve maximum exposure of your Web site. SEM includes things such as search engine optimization, paid listings and other search-engine related services and functions that will increase exposure and traffic to your Web site.


Factors of SEM:

Gaining traffic through free SEO efforts
Gaining traffic through paid search advertising

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